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B.S.
Business Administration

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This program will provide you with a broad overview of essential business management theory in the core areas of finance, marketing, and management. With this solid foundation of knowledge, you will be prepared for employment and advancement within a company, for entrance into graduate school, or for launching your own business. You will choose one or two areas of concentration where you will gain in-depth specialized knowledge.

Entrepreneurship Concentration


In this concentration, you will learn the skills necessary to launch your own full or part-time business. You can even launch all or part of it while in school and utilize the free services of LHU's Nano-Incubator. Courses include Entrepreneurship, Entrepreneurial & Small Business Marketing, Small Business Management, and Social & Green Entrepreneurship.

Finance & Economics Concentration


In this concentration, you will investigate the mechanisms by which scarce resources are allocated, prices are determined, incomes are distributed, and economic growth occurs. Your courses will include Intermediate Microeconomics, International Financial Management, and Money & Banking.

International Business Concentration


The need for business managers who can work in the global economy is rapidly growing. You will explore business practices on an international scale. You are encouraged to study abroad for at least a semester and also to become proficient in a second language. Some courses offered include International Business, International Financial Management and International Trade & Finance.

Management Concentration


In this concentration, you will learn how to effectively and efficiently utilize physical, human, financial, and technological resources to achieve the goals of organizations. You will gain insight into resource management to meet the constantly changing demands of our global society. Courses include Entrepreneurship, Human Resources Management, Industrial & Organizational Psychology, International Business, Labor Management Relations, Business, Society, and Government, Management Concepts
and Public Policy.

 

“While in the business program at LHU, I received high quality and outstanding attention from faculty and staff. Professors
continuously presented themselves as personable and accessible
and challenged my personal development through demanding course material.“

- Angela Robison '08

 

“Unlike many universities, our business programs benefit from and are influenced by our strong information technology background; and our computing programs are grounded in solid business principles.”

- Susan H. Strayer

Management Information Systems Concentration


In this concentration, you will gain an understanding of the principles and operations of management information systems and their importance as a tool in the planning, control, and decision-making of an organization. You may take courses such as Contemporary Issues, Database Design, Emerging Business Technologies, Fundamentals of Networking, Information Technology Project Management, and Management Information Systems.

Marketing Concentration


In this concentration, you will learn how goods and services are channeled to the marketplace, how demand is stimulated, and how business identifies and meets the needs of the consumer. Courses include Advertising, Consumer Behavior, Internet Marketing & e-Commerce, Market Research, Small Business Marketing and Publicity & Public Relations.

Internships


You will be encouraged to complete an internship during your junior or senior year. Opportunities exist in small, family-owned businesses to large corporations. Some recent internships were with Articad NA, Inc.; Bureau of Diplomatic Security; Hostelling International; Integrated Petroleum Service, Venezuela; Luzeiro Acos Finos e Metals, Spain; U.S. Navy Inventory Control Program; Paradigm Management Co.; Ripken Stadium; Sam's Club; and the Washington Center.

Facilities


All classrooms feature SmartBoard technology which interfaces PowerPoint presentations, the Internet and other learning software into the class. Also, computers are equipped with current industry standard software for student use.

Alpha Kappa Psi


A co-ed business fraternity, Alpha Kappa Psi is the oldest and largest professional business fraternity in the nation. With over 250 collegiate chapters and over 80 alumni chapters, AKPsi has inducted more than one million students into the national fraternity including Ronald Reagan, Richard Nixon, and Malcolm Forbes Jr.

Career Opportunities


After graduation, you may choose to work in any of a wide variety of business settings in sales, business consulting, accounting, marketing, financial advising, and general management, among others. You may also choose to continue to graduate school. Recent graduates are studying at Drexel University, University of Oklahoma, Devry/Keller Graduate School of Management, and Bloomsburg University.

Minor in Business Administration


An expertise in business management is an asset to almost any major. This minor provides a general overview of fundamental business concepts and terminology and an introduction to professional business skills. This minor is not available to Business, Accounting, or Computer Information Science majors.

Faculty


The business faculty combine academic knowledge in their subjects with practical industry experience to give you the best of both worlds. Accessibility to your faculty is a critical need for you to succeed and faculty-student interaction is a key strength at LHU.

Dr. Robert W. Everett, Jr.
Ph.D. Finance, George Washington University
M.B.A. Finance, DePaul University
B.S. Agricultural Economics, Cornell University

Dr. Peter Huegler
Ph.D. Industrial & Systems Engineering, Lehigh University
M.A. Mathematics, Kutztown University
B.S. Mathematics/Physics, Albright College

Dr. Marlene Jensen
D.B.A. Marketing, Argosy University
M.B.A. Marketing & International Business, Fordham University
B.A. Psychology, California State University at L.A.

Dr. Marcia Kurzynski
Ph.D. Ethics, Loyola University
M.A. Religious Studies, John Carroll University
M.B.A. Strategic Management, Baldwin-Wallace College
B.B.A. Business Administration, Marketing & Economics, Kent State University

Dr. Cori Myers, Department Chair
Ph.D. Higher Education Administration, Penn State University
M.Ed. Higher Education Administration, Penn State University
B.S. Management Science, Lock Haven University

Professor Paul Obenreder
M.B.A. Finance, Kent State University
B.S. Accounting, University of North Carolina
B.S. Management, Clarion University
C.P.A. North Carolina