LHU Student Journal of Applied Marketing Research

January 2012 Issue

This issue researches the optimal choices for launching a local business in a town with less than 50,000 residents.

  • Sweets Shoppe by Ashlee Roberts
  • Miniature Golf by Thomas Agnesini, Ian Carrow, Jordan Dickey, Seth Meckley and Dan Orlosky
  • Fun Park by Kevin McCune, Drew Stevenson, Brent Tracy Benjamin Fink and Ian Crane
  • Dance Club by Kirsten Labant, Katie Zichelli, Dianna McMullen, Eric Reinbott and Thomas Degnan
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