B.S. Sport Administration

The Sport Administration major is ideal for students who have a strong interest in sports. Perhaps they played or are currently playing sports at competitive or recreational levels or avidly follow their favorite sports teams. Studying the business side of the sport industry allows students to turn their passion for sport into professional careers.

Upon completion of the Bachelor of Science in Sport Administration, students are prepared to pursue careers in diverse areas of sport including Sport Marketing, Sport Sales and Sponsorship, Sport Facility Management, Event Management, Sports Information, Public Relations, Sport Administration and Coaching. Graduates may work in professional, amateur, college, high school, recreational and community sport settings.

Coursework in the major is designed specifically to prepare graduates to excel in these careers and are modelled after best practices in the sport administration field. As per our four-year course sequence, freshmen are introduced to the field in SPRT106: Introduction to Sport Administration and SPRT223: Contemporary Issues in Sport. They are subsequently introduced to each specific career option in upper level courses such as SPRT321: Management and Leadership of Sport, SPRT324: Sport Law and Ethics, SPRT335: Community Relations in Sport; SPRT340: Sport Media Communications, SPRT401: Sport Facility Management and SPRT402: Sport Business Finance.Field Experience Manuel

Two important objectives drive coursework in the Sport Administration major: the acquisition of practical experience and the development of expertise in industry specific technology applications.

Students acquire practical experience in several ways. They are challenged to organize sport events for our university and local communities including an annual 5K charity run/walk, an annual intramural recreation night, and annual golf and flag football tournaments as class assignments. The Sport Studies Department maintains a strong connection with LHU Athletics where our students are encouraged to volunteer and gain valuable experience in event management, game day operations, facility management, promotions, security and sports information.  Finally, students complete two hands on learning experiences, the first a 120 hour field participation in SPRT350: Field Participation in Sport Administration. Here students are exposed to diverse aspects of the sport industry so that they may begin to narrow their career plans early in their studies. The second, the final requirement for graduation, is a 12 credit, 480 hour field experience where students work under the direction of industry mentors and faculty supervisors to complete the actual tasks of real sport businesses. More information about the field experience is contained in our Field Experience Handbook.

It is critical that graduates enter the workforce with expertise in industry specific technology applications. Students are exposed to several critical sport applications during their studies so they excel when applying for competitive internships and professional openings and can execute in those positions immediately. Students learn StatCrew, a game and season stats program, in SPRT340: Sport Media Communication, HUDL, a video analysis software for sports information and coaching, in SPRT305: Psychology of Coaching, and Sidearm, a website service used widely in collegiate and high school sports, in SPRT465: Organization and Administration of Sport and Physical Activity.

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