LHU Athletic Training Students to Promote National Athletic Training Month on the Today Show

New York – In celebration of March 2014 being National Athletic Training Month, a group of Lock Haven University students will be joining other Athletic Training Education Programs in a unique public relations trip to NYC Friday, February 28th, to appear outside NBC's Today Show studio.

WHAT:          National Athletic Training Month Promotion

WHEN:          Friday, February 28, 2014 from 7:00 a.m. until 9:00 a.m.

WHERE:       The Today Show, New York, NY

WHO:             Eric Lippincott, PT, LAT, ATC (570) 484-2781

The students will promote the profession of athletic training and educate the public about athletic training. This year, with the help of the PA Athletic Trainers' Society, Lock Haven University students were invited to join the promotion and will be making the trip with other Athletic Training Education Programs from around the state.  They will hopefully be appearing on the show which runs from 7:00 a.m. – 9:00 a.m. this Friday, February 28th.

National Athletic Training Month is held every March to spread awareness about all that athletic trainers do. Recognized by the American Medical Association as an allied health care profession since 1990, athletic training is still a relatively new profession. Many are unaware of all that an athletic trainer does, and often confuse the tittle with that of a "trainer", and the two could not be further apart in definition.

Collaborating with physicians, Athletic Trainers are healthcare professionals working largely with athletic teams, but also with the athletic population at large, to provide injury prevention education, emergency care, clinical diagnosis, therapeutic intervention and rehabilitation of injuries and medical conditions.

Tune into the Today Show on Friday, February 28th and look for Lock Haven University athletic training students, sporting LHU apparel, and proudly promoting their profession.

Lock Haven University is a member of the Pennsylvania State System of Higher Education (PASSHE), the largest provider of higher education in the commonwealth. Its 14 universities offer more than 250 degree and certificate programs in more than 120 areas of study. Nearly 405,000 system alumni live and work in Pennsylvania.