Lock Haven University Unveils New Website and Social Media Platform
October 24, 2013 - Lock Haven University recently completed and launched a brand new website www.lhup.edu . The new site is much more visitor friendly, with robust technology, new advanced video and photo galleries, and a university-wide enhanced calendar. The new site was designed by consultant Felesia McDonald of iwebdesigner360.com, and internal staff. The content management system consultant is OmniUpdate.
As part of a comprehensive marketing and communications strategy developed and implemented by Rodney Jenkins, Executive Assistant to the President for External Relations and Communications, the new website had to effectively connect LHU to the external community. “Our website is the introduction to Lock Haven University and it must be efficient in terms of helping people navigate through the institution,” Jenkins says. He adds, “Our goals were clear, in that three clicks or less, the visitor virtually explores LHU and has a good experience in doing so.”
In addition to the new website, Jenkins’ team also launched the university’s social and mobile applications platforms. Facebook and Twitter feeds are now being populated daily with valuable LHU news and information. The new mobile app platform HavenMobile allows real time access to LHU’s athletics, news and information, library, and even allows prospective donors the ability to donate to LHU from their mobile devices. The app is available for both Apple and Android devices through your app store. “We had to improve our virtual presence. Our new platforms allow us to be competitive and innovative. I am excited and proud,” says LHU President Michael Fiorentino.
Lock Haven University is a member of the Pennsylvania State System of Higher Education (PASSHE), the largest provider of higher education in the commonwealth. Its 14 universities offer more than 250 degree and certificate programs in more than 120 areas of study. Nearly 405,000 system alumni live and work in Pennsylvania.