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COMM100
INTRODUCTION
TO COMMUNICATION
(previously MCOM/SPCH, change effective fall 2010)
|
3 sh
|
|
A
study of the process of communication on the personal,
group, and mass levels, and a survey and analysis of the
basic communication process and techniques as applied to
various situations through various media.
Meets the
general education speech requirement.
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COMM102
FUNDAMENTALS
OF PUBLIC SPEAKING
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Designed to develop the study and performance of speech
as a means of communication, self-expression, and social
control in a diverse society while incorporating theory
and techniques of speaking and listening into a variety
of speech activities.
Fulfills General Education Requirement.
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COMM103
SMALL
GROUP COMMUNICATION
(previously
SPCH, change effective fall 2010) |
3 sh |
|
The
theory and practice of small group communication.
Students learn the techniques of how to lead a
discussion and how to participate in a discussion.
The topics of discussion are chosen primarily
from current events. Fulfills
General Education Requirement. |
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COMM104
INTERPERSONAL
COMMUNICATION
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Covers the cognitive, the
affective and the skill levels involved in the
interpersonal communication process.
Fulfills General Education Requirement.
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COMM110
SPEECH
FOR THE FOREIGN STUDENT
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Designed
to enhance the speech of students for who English is a
second language. Through
speaking activities, both in and out of class, students
focus on naturalizing their spoken English to a more
understandable and useful tool of communication. Emphasis is placed on neutralizing non-English
pronunciation, melody pattern and phonation.
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COMM119
FIRST YEAR STUDENT SEMINAR
(previously
JOUR/SPCH159, change effective fall 2010) |
1 sh |
|
The
first year seminar is designed to introduce the student to
the culture and mission of the university within the
context of an academic discipline of choice. The
course will explore the purpose of one's college education
and provide the student an opportunity to become engaged
with the academic field of interest. The student
will be introduced to basic college learning and study
skills in the context of the content area. Through
ample class discussion of common readings, the student
will engage in active learning. Common co-curricular
activities and the incorporation of a peer mentor
component will facilitate the first year student's
connection with fellow students and faculty in the
university community. Restricted to first semester,
first year students. |
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COMM150
INTRODUCTION
TO MASS COMMUNICATION
(previously
MCOM, change effective fall 2010) |
3 sh |
|
Survey
of mass communication with emphasis on historical
development, economic structure, organization, function,
language, culture, and the effects of the media in society
today. The
course will also focus, to a lesser degree, on the
differences between mass communication and other forms of
communication.
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COMM190
WRITING
FOR THE MASS MEDIA
(previously JOUR, change effective fall 2010) |
3 sh |
|
Examines
basic principles of effective journalistic composition, emphasizing
in particular the development and organization of ideas relevant to
news events and the expression of those ideas in clear expository
prose. Students will read a variety of prose models and write a
specified number of news articles. The news writing process includes
researching, interviewing, drafting, revising, and submissions in a
timely fashion.
Prerequisite:
ENGL100.
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COMM200
VOICE
AND ARTICULATION (changed
from SPCH101)
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Improvement
of the physical act of speaking through work on diction,
projection, vocal quality, pitch, and time factors.
Physiological, phonetic, and psychological
foundations considered.
Students will be introduced to the rudiments
of the international
phonetic alphabet.
Individual and group activities are an integral
part of this course.
Class attendance is a critical part of the
successful completion of this course.
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COMM202
SUPERVISED
COMMUNICATION PRACTICUM
(previously
MCOM205, change effective fall 2010) |
3 sh |
|
The
primary focus is upon pre-professional communication
praxis. Close
supervision by journalism and mass communication faculty
members is required to ensure a high quality field
experience. Prerequisites: COMM190,
32 sh, and permission of journalism committee.
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COMM205
COMPUTER
MEDIATED WRITING
(previously JOUR, change effective fall 2010) |
3 sh |
|
Students
will use techniques of computer word-processing and other
applications to compose sophisticated written documents.
Primary focus is on using computers to improve
design, composition, editing, and revision skills.
Prerequisite:
ENGL100, CISC150 or an equivalent course, or
permission of the instructor.
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COMM208
COMMUNICATION
THEORY
(previously MCOM/SPCH, change effective fall 2010) |
3 sh |
|
Surveys dominant theories in
interpersonal, group, public, and mass communication.
Emphasis is placed on both establishing frameworks that
provide a contest for each theory and demonstrating how
theories help illustrate the process of communication in
applied settings. Prerequisites: COMM100, COMM102,
COMM103, or COMM104 |
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COMM210
GENDER
AND THE MASS MEDIA
(previously MCOM, change effective fall 2010) |
3 sh |
|
An
exploration of significant
issues and representational practices concerning the
relationship among women, men, and the mass media.
Students will examine the sociological, historical,
and cultural construction of gender and the influence of
the media upon these processes.
Prerequisite:
ENGL100.
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COMM215 SPORTS
BROADCASTING
(previously JOUR, change effective fall 2010) |
3 sh |
|
Examination
of the industry, history, practice, ethics and theory of
sports broadcasting.
Particular attention given to sportscasts,
play-by-play and color commentaries and production
techniques. Restrictions:
Satisfaction
of the general education requirement in both composition
and speech or permission of the instructor. |
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COMM220
ORAL
INTERPRETATION
(changed from SPCH333)
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Theory
and techniques of oral interpretation.
Class activities include selection, analysis,
preparation and presentations of selections from prose
fiction, drama and poetry. |
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COMM240 __ ONLINE PUBLIC
RELATIONS |
3 sh |
|
Examines new media technologies used to publish public relations
information on the Internet. Primary foci are gathering data,
constructing multi-media public relations releases, and publishing
on a website documents with embedded audio and video. Students gain
practical experience in delivering information electronically. Prerequisite:
COMM190 (previously JOUR190) Writing for the Mass Media or permission of the instructor.
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COMM250
THE
MOVIES LOOK AT THE MEDIA PROFESSIONS
(previously
MCOM215, change effective fall 2010) |
3 sh |
|
Encourage
students to think critically about the media professions -
journalism, advertising, public relations, and the
entertainment industries - by watching and analyzing
movies about them. Students
will compare these filmic representations with scholarly
and critical readings that explore how media professionals
and others view the work that they do.
Prerequisites:
COMM150. |
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COMM290
NEWS
REPORTING
(previously JOUR, change effective fall 2010) |
3 sh |
|
An
introduction to the practical knowledge and skills used in
reporting news. Students
will build upon news writing skills developed in JOUR190
by concentrating on the use of news gathering techniques,
including research and interviewing.
Prerequisite:
COMM190.
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COMM292
PRINCIPLES OF ADVERTISING
(previously JOUR, change effective fall 2010) |
3 sh |
|
A
study of the psychology, sociology, economics, and
philosophy of advertising with special reference to
planning, production, and testing of copy.
The course focuses on the role and impact of
advertising on society.
Prerequisite: ENGL100.
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COMM295
RADIO
JOURNALISM
(previously
JOUR, change effective fall 2010) |
3 sh |
|
The
development of skills in reporting and writing for radio.
Use of cassette and tape cartridge machines, and
manual and electronic editing are introduced.
Prerequisite:
COMM190. |
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COMM300
ORGANIZATIONAL
COMMUNICATION
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Designed to examine verbal and written
communication that occurs in organizations.
Included in this focus are, among other topics, informal
and formal methods of communication, power bases,
leadership and corporate communication flow. |
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COMM301
LISTENING
AND CONFLICT MANAGEMENT
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Introduces students to concepts of listening
and teaches them how to manage conflicts through a
variety of effective methods. Students will
develop skills involved in the listening process to
increase their understanding of others' thoughts and
feelings and gather accurate information. They
will overcome barriers to effective listening and be
able to provide more accurate responses to
questions. Students study and broaden their own
conflict management styles. Students learn the
principles of mediation and negotiation. Prerequisites:
COMM102, 103, or 104 |
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COMM303
ARGUMENTATION
AND DEBATE
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Designed to improve
analytical skills in construction of arguments and the
debating skills of defending those arguments, and to
develop the critical listening skills needed to analyze
and evaluate the arguments of others. A study of
the theories of argumentation and their practical
application to debate. Prerequisite:
Restricted to students with a GPA of 3.200 or higher, or
a 100-level COMM course, or permission of instructor.
(Students in Communication Studies and Honors program
will have priority seating.)
Fulfills General Education Requirement.
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|
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COMM304
INTERCULTURAL
COMMUNICATION
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Introduces
verbal and non-verbal intercultural communication as
they apply to a variety of cultures, including American
subcultures. Discussion
topics will include:
the impact that cultural differences have on
language, culture and communication, value differences,
non-domestic cultures, verbal and non-verbal
interaction. Students
will investigate the implications of intercultural
communication on business, education and tourism.
Prerequisite:
COMM102 103, 104,110
or 202.
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|
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COMM305
TELEVISION
CRITICISM
(previously JOUR, change effective fall 2010) |
3 sh |
|
A
survey of contemporary critical methods used to examine
the aesthetic and sociological aspects of television.
Extensive reading in critical literature is
supplemented by analyses of selected television programs.
Prerequisite:
COMM190.
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|
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COMM310
TELEVISION
JOURNALISM
(previously
JOUR, change effective fall 2010) |
3 sh |
|
Development
of skills in reporting, writing, and assembling visual
materials for television news. Use of studio and portable
cameras, microphones, and electronic editing equipment.
Prerequisite:
COMM295.
|
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COMM315
CORPORATE
VIDEO PRODUCTION
(previously JOUR, change effective fall 2010) |
3 sh |
|
An
introduction to the planning and production of video
programs for business, industry, and nonprofit
institutions. Focus
is on the use of video as a promotions tool in the
business sector. Recommended
for students with an interest in public relations.
Prerequisite:
COMM295. |
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COMM317
RADIO
WORKSHOP
(previously
JOUR320, change effective fall 2010) |
3 sh |
|
A
workshop providing direct practical experience in radio.
Develops skills in producing dramatic musical
productions as well as commercials and Public Service
Announcement's. Prerequisite:
ENGL100. |
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COMM318
VIDEO
WORKSHOP
(previously JOUR, change effective fall 2010) |
3 sh |
|
An
introduction to the basic principles and skills associated
with effective television performance.
The course emphasizes those skills necessary for
practicing television journalists.
Prerequisite:
COMM190.
|
|
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|
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COMM320
BUSINESS
COMMUNICATION
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Advanced
practice in effective speaking and listening: reports and sales presentations, policy speeches, and
conference leadership techniques employed in business
and industry. Special
attention is paid to the vital role management plays in
developing, initiating and maintaining effective
communication within the business/industrial setting.
Prerequisite: COMM102, 103, 104,
or 202 |
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COMM325
FILM
TODAY
(previously MCOM, change effective fall 2010) |
3 sh |
|
This course will examine
current and recent cinema, critically evaluating films
of all kinds. These will include products of the
American film industry, independent, documentary, and
experimental films, films made for television and
video-cassette, and foreign films released in this
country. Prerequisite: Intro
to Film or COMM150 or permission of instructor |
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COMM328
HUMANITIES
SEMINAR: TOPICS IN COMMUNICATION
(previously
SPCH, change effective fall 2010) |
3 sh |
|
A
contextual or situational approach to communication
studies with emphasis on investigation, analysis, and
critique. Topics might include, among others,
political rhetoric in a presidential election,
communication in the workplace, current issues in
cross-cultural communication, modern trends in
relationship development, and forensic methods for
educators.
Prerequisite:
100-level
speech course or permission from the instructor |
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|
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COMM328
HUMANITIES
SEMINAR: CONTEMPORARY TRAVEL LITERATURE
(previously MCOM, change effective fall 2010) |
3 sh |
|
This
course will focus on writings of travelers, largely to
non-Western countries, from the late 19th century to the
present. The course will look at issues of race,
gender, and class as well as writing styles. Students
may choose to either write a critical paper about a
particular travel writer or work on a travel diary for a
trip they have taken. Prerequisite: ENGL 100.
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|
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COMM328
HUMANITIES
SEMINAR: INTRODUCTION
TO FILM
(previously MCOM, change effective fall 2010) |
3 sh |
|
An
introduction to cinema as an art form.
The seminar will screen outstanding films of the
past and present, discuss and write about the films, and
read screenplays and critical studies.
Principal objective of the course is to increase
students' understanding and appreciation of film.
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COMM328
HUMANITIES
SEMINAR: MEDIA
LITERACY
(previously MCOM, change effective fall 2010) |
3 sh |
|
This
seminar introduces students to critical analysis of the
range of mass media messages that have potential to
influence individuals, social groups, and society as a
whole. The
course explores media influences on our ideas, our values,
and our use of time and money.
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COMM328
HUMANITIES
SEMINAR: RELIGION
AND THE MASS MEDIA
(previously MCOM, change effective fall 2010) |
3 sh |
|
Understanding
the sociological, political, historical and economic
impact of organized religion in a multicultural society
and evaluating the reporting of it in the mass media forms
the theoretical basis of this course.
Based on this understanding, students will write
news stories about religious leaders, groups, movements
and issues.
|
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COMM330
CULTURAL
STUDIES IN MASS COMMUNICATION
(previously MCOM, change effective fall 2010) |
3 sh |
|
An
examination of the issues of access and representation in
the mass media. Of
central interest are the constraints and possibilities for
change in the media industries’ structures, practices,
and relationships with social change coalitions concerned
about gender, race, ethnicity, class, sexual orientation,
and other markers of cultural identity. Prerequisite:
COMM150 and 60 credits or
permission of instructor. |
|
|
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COMM333
PUBLIC
RELATIONS
(previously
SPCH305, change effective fall 2010) |
3 sh |
|
The
nature and scope of public relations; the principles and
techniques underlying the practice of public relations.
Emphasis on the public relations practitioner as
a communication specialist who explores and maintains
channels of communication between organizations and the
public. Prerequisite:
COMM102 or 103.
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COMM340
ADVERTISING
DESIGN
(previously JOUR, change effective fall 2010) |
3 sh |
|
Advertisements
that can be designed on a computer constitute the content
of the course. Enticement,
composition, and impact form the three theoretical areas
upon which advertising design will focus.
Prerequisite:
COMM190.
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COMM345 _ ADVANCED PUBLIC SPEAKING |
3 sh |
|
Advanced study of the theory and practice of oral
discourse. Projects, assignments, and coursework
designed to provide students with the opportunity to
develop skills in oral communication beyond the level
achieved in Fundamentals of Public Speaking.
Prerequisite: SPCH100,
102, 103, or 104
or permission of instructor |
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COMM350
INTRODUCTION
TO
COMMUNICATION RESEARCH
(previously
MCOM/SPCH315, change effective fall 2010) |
3 sh |
|
Focuses
on the basics of research in the field of
communication. Through reading, class discussion,
lecture, exercises and assignments, students will explore
how to write a professional, academic or business research
proposal. In addition, students will critically
analyze others' research. Restrictions upon student
registration: two writing emphasis courses. |
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COMM355
ENVIRONMENTAL
JOURNALISM
(previously
JOUR300, change effective fall 2010) |
3 sh |
|
Presents the writing
techniques students need to communicate simply and
effectively for the media about science, environment,
health and medical topics.
Prerequisite:
COMM290 or permission of instructor.
|
|
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COMM360
COMMUNICATION
ANALYSIS
(previously
SPCH322, change effective fall 2010) |
3 sh |
|
Analyzes the
persuasion that impacts us all, often beneath the level
of awareness. Students explore the process and purpose
of analyzing and critiquing messages that affect social
and political stability; self-fulfillment and personal
happiness; and meaningful and healthy relationships.
Students make connections between the rhetorical message
and ideas such as quality, value, goodness, and
rightness to ensure that the power of rhetoric is used
competently.
Prerequisite: At
least one 100 or 200 level speech course or permission
of instructor |
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COMM369
INTERNSHIP
(previously JOUR/MCOM/SPCH, change effective fall 2010) |
TBA |
|
Students
can take internships in any area of journalism or mass
communication. These
areas include newspapers, magazines, radio and television
stations, book publishers, public relations offices, and
advertising agencies.
Prerequisite:
60 sh and a minimum 2.5 GPA.
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COMM370
TOPICS
IN COMMUNICATION (previously
JOUR, change effective fall 2010) |
3 sh |
|
A topical approach to applied journalism practice designed
to explore specialized knowledge and skill pertinent to
the work of media practitioners. Topics might
include, among others, business news, education news,
agricultural public relations, television directing,
concepts of computer graphics for print and broadcast, and
desktop publishing. Prerequisite:
COMM290 or permission of instructor |
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COMM375
PERSUASION
(previously
SPCH, change effective fall 2010) |
3 sh |
|
A
study of the factors related to attitude-change through
oral communication.
General theories of persuasion and an
introduction to modern experimental research in the area
included.
Prerequisite: COMM102, 103,
104, or 202.
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COMM390
FEATURE
WRITING
(previously JOUR, change effective fall 2010) |
3 sh |
|
Focus
is on writing issue-oriented features and personality
profiles. Attention
given to structure, style, and content of features and to
various ways to begin and end features.
Also discussed are techniques of fiction writing
that can be applied to features.
Prerequisite:
ENGL110, COMM190, or HONR111.
|
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COMM391
SPORTS
WRITING
(previously JOUR, change effective fall 2010) |
3 sh |
|
A
workshop providing direct practical experience in sports
writing. Focus
is on news gathering and writing techniques.
Attention also given to ethics, business and
financial aspects of sports, sports columns, investigative
sports writing, sports features, and the history of sports
writing. Prerequisite: ENGL100. |
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COMM392
DOCUMENTARY
FILM
(previously MCOM, change effective fall 2010) |
3 sh |
|
A
study of the art and development of non-fiction film,
examining the major documentary film movements and
filmmakers. Prerequisite:
ENGL100.
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COMM393
NEWS
EDITING
(previously JOUR, change effective fall 2010) |
3 sh |
|
Editing
copy and designing news pages and news programs constitute
the core of this course.
In addition, some attention will be given to the
elements of typography and computer usage in the newsroom.
Prerequisites: ENGL100
(or HONR111) and
COMM190
|
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COMM394
MAGAZINE
WRITING
(previously JOUR, change effective fall 2010) |
3 sh |
|
A workshop
providing direct practice experience in magazine
writing. Researching, writing, and marketing
professional magazine articles of various kinds.
Prerequisite: COMM190 |
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COMM400
COMMUNICATION
CAPSTONE SEMINAR
(previously
MCOM/SPCH, change effective fall 2010) |
3 sh |
|
Designed
to use a workshop format to address communication
theories, communication issues as they relate to the
public, and practical applications. Students will
read, discuss and analyze various communication
theories, develop a major research project and a
professional portfolio, and explore current issues
affecting the industry, including the impact of emerging
technologies and matters of professional ethics and
responsibility. Topics will be addressed from the
perspective of the student's major emphasis. Prerequisite:
COMM330 or a 300-level speech course
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COMM405
COMMUNICATION
AND RESPONSIBILITY -
changed from SPCH312 (10/2005)
(previously
SPCH, change effective fall 2010) |
3 sh |
|
Designed to explore the appropriate and effective use of
words and actions as they affect our communication and
relationships. We discuss theories and standards
by which our communicative acts are chosen and
evaluated. We discuss responsible communicative
choices we make in order to refine our various
communicative paradigms. Finally, this course can
help communicators deal with the consequences that
result from using language and nonverbal communication
competently and ethically. Prerequisite:
At least one
100 or 200 level speech course and PHIL102 or permission
of the instructor. |
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COMM450
OPINION
WRITING
(previously JOUR, change effective fall 2010) |
3 sh |
|
Writing
opinion in the form of editorials and reviews. For editorial writing, the course will use a critical
thinking model to analyze social issues; for review
writing, it will focus on aesthetic issues in various art
forms.
Prerequisite:
COMM190 or permission of the instructor. |
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COMM488
CASE
STUDIES IN PUBLIC RELATIONS
(previously JOUR, change effective fall 2010) |
3 sh |
|
A
case study approach to examine concrete public relations
settings and situations that illustrate the possibilities
and limitations of public relations effectiveness.
Students explore the range of strategies that
businesses, nonprofit organizations, and government
agencies have adopted in varied circumstances and learn
how to assess the practical and ethical implications of
these strategic choices thus developing an effective
public relations management perspective.
Prerequisite:
ENGL100 and 60 credits or permission of instructor.
|
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COMM491
PROPAGANDA
AND PUBLIC OPINION
(previously MCOM, change effective fall 2010) |
3 sh |
|
A
detailed study of propaganda and public opinion from World
War II to the present.
Special emphasis is given to the media of
propaganda. The
course also focuses on propaganda strategies in industrial
and non-industrial countries.
Prerequisite: ENGL100. |
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COMM493
ONLINE
JOURNALISM
(previously JOUR, change effective fall 2010) |
3 sh |
|
Exams new media technologies used to communicate newsworthy information
over the Internet. Primary foci are gathering data and constructing
new forms of news. Students gain practical experience in delivering
information electronically. Prerequisite:
COMM190.
|
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COMM494
COMMUNICATION
LAW AND ETHICS
(previously MCOM, change effective fall 2010) |
3 sh |
|
A
detailed study of First Amendment law as it affects the
press, and a survey of broadcast regulations.
Students explore the relationships of law and
ethics and examine and discuss ethical problems and
practices. Prerequisite: ENGL100.
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COMM495
PUBLIC
RELATIONS WRITING
(previously JOUR, change effective fall 2010) |
3 sh |
|
Writing
news releases, annual reports, speeches, two-fold
brochures, radio scripts, sports backgrounders, print
advertisements, and political papers forms the center of
this course. In
addition, designing newsletters and fund raising packets
is considered. Prerequisite:
ENGL100.
|
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COMM496
ADVERTISING
CAMPAIGN DEVELOPMENT
(previously JOUR, change effective fall 2010) |
3 sh |
|
Acquaints
students with the major phases involved in the development
of an advertising campaign, from market research, creative
copy writing and advertising design, to media placement
and the testing of advertising effectiveness.
Students examine and critique specific advertising
campaigns and construct a campaign for a specific client
as a major course project.
Prerequisite:
COMM292 or permission of instructor.
|
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COMM499
INDEPENDENT
STUDY
(previously JOUR/MCOM/SPCH, change effective fall 2010) |
1-3 |
|
A program of individual readings, conferences, and
projects on a special topic designed by the student and
instructor.
Prerequisite:
Limited to Speech Communication majors who have
successfully completed COMM102, 103, 104, or 202.
All Communication majors wishing to apply
for an independent study must complete the necessary
forms prior to the beginning of the term.
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